Ready to tap into your audience's mind and Get Savvy with Surveys?!

Ever wished you could get inside your audiences mind & understand exactly what they need from you and what offers you could create that would have them immediately reaching for their credit card?!


The most successful online business owners are those who really get to know their audience, who strive to understand what they need, how they learn and where they want to go next. 


Because people don't buy into products, they buy into solutions. You just need to understand what solutions your audience actually NEED right now. 


Surveying your audience is a POWERFUL way to grow your business & find yourself some raving fans in the process!


Sales slow? Engagement down? It's time to find out WHY!

  • Do you know why people buy your offers or why your last launch flopped?
  • Can you remember when was the last time you surveyed your audience or your customers/students? 
  • Did you get enough responses to draw sensible conclusions? 
  • Did you get valuable answers you could actually work with to improve your offers, create content your audience actually want and sell more of your existing offers?! 
  • Do you have a huge library of raving testimonials and case studies to use on your next sales page?


 If you answered no to any of these questions, I have survey templates and trainings that may help...


Introducing...
Surveys for Success
A collection of audience and customer survey templates and tutorials teaching you how to get inside your audiences and customers minds and deliver the offers they truly need. The offers they can't wait to pay you for.   

IMAGINE IF....


You knew exactly what offers and content your audience were desperate for you to create next!


You didn't have to think too hard about what to include in your next course - because your audience told you exactly what they needed!


You knew why your last launch flopped and what small tweak you could make to turn it around!


You knew WHY people purchased your latest offer so you could use this information to attract more customers!


The next time you go to update a sales page, you have an avalanche of testimonials to pick from that will sell your offer for you!

Knowledge is Power and surveys are the best way to tap into that knowledge!
Surveys can help you to nail your offers and turn customers into super fans!

Hi, I'm Leanne, passive income strategist and on the Meyer Briggs personality test I'm a mediator. 


Why am I telling you that? Because it makes me an empathic people pleaser and that is actually my business super power!


It's the reason I spend so much time really trying to understand my audience and meet their needs where they are at, right now. 


It's why I am always seeking information to help me improve my offers and my marketing and ultimately help more people whilst also benefiting from more sales! 


It's how I grew a business built on digital products to 6 figures in under 2 years. 


Conducting frequent surveys have been an important part of that and now I want to share my process with you including all my tried-and-tested survey templates! 

What some of our students are saying...!

" I knew I needed surveys, but didn't have the time to think of the questions and create them.I found Surveys for Success to be just what I needed - a quick way to create surveys for my business, with almost no stress."

Michelle K -
Happy Student

Since getting Surveys for Success, I feel much more confident about sending surveys because I now have a system to collect and categorize them and a way to thank my customers. It's awesome! If you want to survey your audience and have a simple system in place to do so, then you want Surveys for Success. It changed everything for me. I can't recommend it enough. Grab it!

Johnna Kirk - 
Happy Student 

"I've used these surveys to gather testimonials after a launch, inside my courses and for my big annual survey! Surveys for Success also got me unstuck when trying to set up better systems to collect student testimonials. I saw a big bump in the number of people who filled in my annual survey - around 20-30% better than last year!"

Michelle Pontvert -
Happy Student

"This easy-to-use course provided everything I had hoped to learn about creating surveys and more! As a result of this course, I will not just be asking questions up front, but will be creating a back-end process to drive people further into my ecosystem! I used the techniques in Surveys for Success to obtain feedback that has been instrumental to me in updating my branding with a new logo and colour scheme!"

Ramona Vincent - 
Happy Student 
What surveys are included inside 'Surveys for Success' 

The Annual Audience Survey 

Understand what content and offers your audience need you to create next, find out which of your offers have the most untapped potential and start to understand your secret sauce!  

The Offer Planning Survey
Find out if there is demand for your newest idea and understand how to make it the offer your audience truly need. Use the answers to improve your offer AND your sales page/marketing!
The Post Launch Survey
Last launch flopped a little and unsure why? Use this survey to understand exactly what went wrong and use the information to make small tweaks for a super successful launch next time!
The Offer Onboarding Survey

Understand why someone purchased your latest offer and lean into what you learn in order to market your offer and make even more sales!

The Offer Feedback Survey

Gather raving testimonials & inspiring case studies that'll sell your offers for you. Learn how to improve your offer & make it the best resource available

The Coaching Feedback survey
Learn why people love working with you & how you can tweak your coaching services to attract even more clients into your world. [Coming soon]
Learn how to approach surveys more strategically!
Asking questions isn't helpful unless you know what you'll do with the answers.

Learn how to approach surveys more strategically from how to get more responses to how to analyse the data and make strategic business moves!
You can get all of these templates & trainings for just $97 today!
Who are these templates and trainings for?

This training is for any online business owners who sell their own offers such as digital products, courses, programs or coaching services and who want to understand their audience better to make their offers irresistible and turn customers into raving fans!

What tool do I need to run these surveys?

These survey templates are built using the free tool Airtable. No purchase necessary.


It's a super simple, user friendly tool that I couldn't run my business without. 


You could take the theory from this course and apply it to other tools such as Google forms. However I highly recommend using Airtable because...


  • It is super easy to use. I've also got you covered with step-by-step instructions
  • It's easy to organise and you can filter your databases quickly to find the content you need. 
  • You have the option for people to upload attachments which is useful for headshots etc
  • You can view the same information in a variety of ways from spreadsheets to kanban boards to galleries to databases
  • It can send emails on your behalf by syncing with Gmail
  • It's FREE
  • And it's pretty!



Joanna Hennon


"Surveys for Success is so thorough! I wanted ideas for what to ask in an annual audience survey, and Leanne includes some really great questions I wouldn't have thought of. She also explains why it's good to ask particular questions so that you understand the strategy behind the survey, which means that it's easy for me to apply her ideas to my particular situation. As a bonus, I also got inspiration for where else I can include surveys in my business, and that's been even more valuable. I hadn't thought to include so many touch points and I think adding them will give me so much information I can use!"

You've got questions and I've got answers...
  • Are these templates easy to use?
    Yep! I have created you a survey hub that you can use time and time again for every single offer you create. There are also walkthrough videos showing you how to tweak and edit your survey forms. You can have each survey set up and ready to send out in a matter of minutes!
  • When I send surveys, no one responds...
    Let's rephrase that, they don't respond YET!

    I'll teach you how to get more people to respond to your surveys so that you have lots of data to work with.
  • I've never used Airtable - will I be overwhelmed?
    Don't panic, firstly Airtable is SO easy to use. But there are also videos that walk you through every step and make it super clear how to use these templates without you getting overwhelmed with a new tool.

    Honestly, you are going to wonder how you ever managed without Airtable before now!
  • What if I don't want to use Airtable?
    Whilst Airtable is my FAVE tool for organising my business, I appreciate it may not be yours. The templates are built with Airtable but people who use other tools for surveying their audience could still benefit. For every survey I have written notes explaining what questions to ask and why you are asking them (aka what you can do with the responses.) So you are welcome to use the lessons to build your own survey if you prefer!
  • Are these trainings accessible?
    Yes they are! The theory lessons are available in text format and the video lessons have optional closed captions.
  • Can I buy this for my VA to implement for me?
    Yes that's fine but please note that this purchase is for use in one business only and so your VA shouldn't then take it to implement in other clients' businesses.
  • Do you offer refunds?
    Unfortunately due to the digital nature of this product I am not able to offer refunds but feel free to reach out to me before you buy so I can help you decide if this resource is a good fit for you!
  • Do you have an affiliate program?
    Yes, you can earn 30% with a 6 month cookie.
  • I still have questions
    No problem, just send your questions to leanne@passiveincomesuperstars.com and I'll answer them there!

Ready to become an audience mind reader?! 

Would you also like to purchase The Digital Product Boss System for 50% off?!

Special one-time offer, get these Airtable templates for only $47 - Usually $97!
This organisational system for digital product and course owners will take you from frazzled, unorganised and overwhelmed to productive and in control. 

Based on the free tool Airtable, you will get over 30 spreadsheets, galleries, pin boards, calendars and form templates to help you plan products and funnels, track ads and A/B tests, run a successful affiliate program, collaborate with other product owners and track finances. 

This organisational system will have you feeling 'on top of things' - finally! 

 Just tick the checkbox above to add this to your order and save 50%
Get Surveys for Success for just $97
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"When it comes to surveys, I often struggle with knowing what questions to ask. I immediately set up my new (improved) annual audience survey and, with Leanne's tips, got five times the responses that I would normally get. I would never have thought of the questions Leanne asks, and I have gained so much valuable information! It has helped me choose which product to create next and helped me select flash sales to offer based on the information I got in the surveys. Surveys for Success is probably one of my favorite resources I’ve bought because surveys can help you gain invaluable information about your business. It has already helped me make better-informed decisions."

Heather Ritchie
  • Total payment
  • 1xSurveys For Success$97
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"I sent out my annual survey using the questions as a guide to shape my questions. I got some really great responses to help me to create products and services going forward It was the prompt that I needed to start sending out annual surveys because I had a clearer idea of the questions to ask. I avoided conducting annual surveys because it has always felt like a big task that I just avoided. I got a 5% response from my email list when I sent out my survey, with really useful responses that helped me to shape what offers to focus on! Surveys for Success also helped me when trying to set up better systems to collect student testimonials. Surveys for success is a great product to help you to quickly and easily carry out market research with your audience"

Lucille Roach

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